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Formulate Discount Codes & Verified Offers October 2026

Looking for Formulate Promo Codes? As of October 2026, we’ve listed 30 manually verified offers for personalized shampoo, personalized conditioner. Browse the latest Discount Codes, working discounts, and exclusive deals, with expired offers removed regularly.

Formulate offers 1 coupon codes and 29 deals as of October 2026. Today's top offer: Obtain 50% OFF Promo Code On Your Next Order. Codes are verified and updated daily.

👍
50%
OFF
Obtain 50% OFF Promo Code On Your Next Order
$10
Only
Save $10 on Your First Hair Care Order

New customers get a fixed dollar amount off their initial purchase of hair care items. This applies one time per customer.

$22
Only
Personalized Body Wash Starting at $22

Customizable body wash products are available from this price point. Select ingredients for your skin type.

Expires Nov 18, 2026
From $39
Custom Hair Care Sets From $39

Personalized shampoo and conditioner sets are available starting at this price. Create a formula tailored to your needs.

From $20
Custom Facial Cleanser From $20

Personalized facial cleansers begin at this price. Formulate a cleanser for your unique skin needs.

Under $35
Scalp Serum Under $35

Explore scalp treatment serums priced below this amount. Address specific scalp concerns with these products.

Up to
20%
OFF
Black Friday Sale: Up to 20% Off Site-wide

Special savings are available across most products during this promotional period. This is a limited-time seasonal offer.

Expires Oct 28, 2026
Free Shipping
Free Shipping on Orders Over $50

Avoid delivery fees for purchases that meet or exceed this amount. This applies to standard shipping within the US.

$5
Only
Get $5 Off Your Custom Skincare Set

Receive a price reduction on any personalized skincare collection. This discount applies at checkout.

10%
OFF
10% Off Your First Formulate Order

New customers receive a discount on their initial purchase. This offer applies to your very first Formulate order.

Expires Nov 13, 2026
12%
OFF
12% Off Personalized Shampoo & Conditioner

A discount is applied to individual custom shampoo and conditioner bottles. This offer saves you a percentage off the regular price.

Up to
15%
OFF
Up to 15% Off All Subscription Bundles

Save on recurring orders when you choose a subscription plan. This discount applies to various product bundles.

$20
Get The Customized Shampoo + Conditioner 4 oz Starter Set Just For $20

Get the Customized Shampoo + Conditioner 4 oz Starter Set for $20, offering personalized haircare products in convenient sizes. Choose suitable options for your hair needs and everyday routine.

$19
Buy The Microfiber Hair Turban Just For $19

Buy the Microfiber Hair Turban for just $19. Soft, lightweight, and highly absorbent, it dries hair quickly, reduces frizz, and stays secure, making it perfect for daily use after showers.

$39
Get 8oz Shampoo & Conditioner Gift Card for $39.00
$20
Get 2.7oz Face Wash Just For $20 Buy Now!
$35
Only
Get 1oz Face Serum for $35 Limited-Time Skincare Essential
$30
Get 1.7oz Face Moisturizer Just For $30 Buy Now!
30%
OFF
30% off given formulate at the checkout page to discount on your purchases
10%
OFF
Avail 10% off on your formulate at checkout on your purchase
10%
OFF
Copy the formulate discounts, get a 10% Off
18%
OFF
Get a 18% off formulate on all purchases Find the latest over sitewide orders.
15%
OFF
Shop Now & Get Up to 15% Off Formulate shampoo Deal
10%
OFF
Site-Wide 10% Off with Formulate synonyms on purchases
Free Shipping
Enjoy Free Shipping on All Your Favorites
50%
OFF
Score Exclusive 50% Off Your Formulate Shopping Today!
25%
OFF
It's Now or Never! Get 25% Off Your Formulate Order
15%
OFF
Limited Time: 15% Off Select Skin Rejuvenating Products!
15%
OFF
Unlock 15% Savings on Organic, Clean Skincare Now!
20%
OFF
Unlock a 20% Discount On Your Next Formulate Purchase

Customer Reviews

4.4
Average Rating
8
Total Reviews
Cleo W.
★★★★★
4 days ago

Obsessed with my custom shampoo!

My custom shampoo and conditioner arrived and it's amazing! My hair feels so soft and looks so shiny. The scent is exactly what I wanted. I've been telling everyone about it. Seriously, if you're thinking about trying it, just do it! I'm already planning my next order for a custom facial cleanser!

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Andre
★★★★★
6 days ago

Good custom shampoo

Ordered personalized shampoo. Arrived in 6 days. Formula was accurate for my hair needs. Scent was nice. Packaging was secure. No issues with the product itself. Price was fair. Will likely reorder. The quiz was a bit detailed.

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Amber Beaumont
★★★★★
2 weeks ago

Consistent results, as usual

I've been using Formulate for a while now, and my latest custom hair care set was just as good as the first. The personalized shampoo and conditioner always leave my hair feeling great, and they've been consistent across all my orders. Delivery took about a week, which is pretty standard for them. My only small wish is that they'd offer more scent options sometimes.

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Megan Whitfield
★★★★☆
2 weeks ago

Detailed review of my custom set

I decided to try Formulate for a custom skin care set, specifically a personalized facial cleanser and moisturizer. The ordering process started with their online quiz, which was quite thorough, asking about my skin type, concerns, and even environmental factors. It took me about 15 minutes to complete. The products arrived in about 8 days. The packaging was simple but effective, and everything was clearly labeled. I've been using the cleanser and moisturizer for about three weeks now. My skin feels much more balanced, less oily in the T-zone but not dry on my cheeks. The cleanser lathers well, and the moisturizer absorbs quickly without feeling greasy. I had a quick question about one of the ingredients, and their customer support responded to my email within 24 hours, which was helpful. The only minor point is the scent for the moisturizer was a little stronger than I expected, but it fades quickly. Overall, a solid experience and I'm happy with the results.

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Amanda T.
★★★★☆
4 weeks ago

Detailed breakdown of my custom set

I ordered a custom hair care set, including personalized shampoo and conditioner. The ordering process was straightforward after taking their quiz, which asked a lot of questions about my hair type and concerns. My package arrived in about 6 days after placing the order online, delivered to my door in Seattle. The bottles were well-packaged and everything arrived intact. The quality of the products themselves seems good; the shampoo lathers well and the conditioner leaves my hair feeling soft. I especially liked that they included a small card explaining the specific ingredients in my custom formula. The pump dispensers on the bottles are also quite practical. Overall, a solid experience for custom products.

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Marcus Hughes
★★★★★
1 month ago

Good first order experience

I was looking for some new shampoo and conditioner and saw Formulate. I took the quiz and ordered a custom hair care set. Got a nice discount on my first order which made it a good deal overall. The price felt right for something personalized, and shipping was quick too. Definitely worth it.

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Neil R.
★★★★☆
1 month ago

Hair feels pretty good

So, I finally tried Formulate after my friend kept bugging me. I got a custom hair care set and honestly, my hair feels way better than with my old stuff. It took a few days for them to ship it out, but once it did, it got here pretty fast. The quiz was a bit long, but I guess that's why it works. Totally worth it, my hair isn't as frizzy now. I just wish the bottles were a bit bigger.

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Kate Romero
★★★☆☆
1 month ago

Decent custom products, but slow delivery

I tried a personalized moisturizer and a custom facial cleanser from Formulate. The quiz to set up my formulas was pretty comprehensive, which I appreciated. The products themselves seem to be doing their job, no complaints there; my skin feels good. However, the delivery took closer to 10 days, which felt a bit long for a domestic shipment. It reached Austin eventually, but I've had faster shipping from other custom brands. Customer service was responsive when I inquired about the delay, though. Overall, good products, just wish shipping was a bit speedier.

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Formulate Community Discussion

Share tips, ask questions & help fellow shoppers save more

S
Sean White
1 week ago

hey, was wondering if formulate really ships to like, anywhere in the US? i'm in alaska and sometimes places are weird about that.

A Andrew White 1 week ago
Yeah they do! My friend in Hawaii gets her stuff no problem, so Alaska should be fine too.
6
T Thomas Torres 5 days ago
AFAIK, they ship nationwide. I've seen people from all over the US talk about their orders, so I'd be surprised if Alaska was an issue.
2
7 Responses (2)
L
Lisa Torres
3 weeks ago

Is Formulate really that different from Function of Beauty? Like, worth the switch if I'm already using FoB?

A Amanda T. 3 weeks ago
I switched from FoB and like Formulate better. FoB felt a bit more... mass-produced? Formulate felt more tailored, especially with the environmental factors. Plus, my hair just responds better.
3
7 Responses (1)
N
Nancy Sanchez
1 week ago

Thinking of signing up for a subscription, do they usually do a first-order discount or something for new people?

H Hannah Johnson 1 week ago
Yeah, usually. I got like $10 off my first order when I signed up for the subscription. Just keep an eye out on their site or for a referral link.
2
H Hannah Campbell 1 week ago
Definitely. I saw a popup for 15% off my first bundle with a subscription when I was checking it out last month. They usually have something for new customers.
0
5 Responses (2)
O
Olivia
1 month ago

how long does it typically take to get your custom order? i'm running low on shampoo and don't want to wait forever.

E Ella 1 month ago
From when I ordered to when it showed up at my door was about 1.5 to 2 weeks for my first set. They have to custom make it, so it's not Amazon fast.
0
A Adam Clark 1 month ago
My first one took a little over two weeks, but subsequent refills seem to come a bit quicker, maybe because they have your formula on file? Just factor in a couple of weeks.
4
4 Responses (2)
J
James Thompson
1 month ago

Hey guys, thinking about trying Formulate for my super frizzy hair. Does their quiz actually work or is it just generic stuff they send everyone?

R Richard Ramirez 1 month ago
Nah, it's pretty legit. I was skeptical too but after a few weeks my hair felt way better. They ask about your water type and everything.
5
C Carol Young 1 month ago
Yeah, my friend got a formula for her oily scalp and it really helped. You can also tweak it after your first order if it's not quite right, which is cool.
3
3 Responses (2)

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